Entries Tagged 'Blogging' ↓

SXSW 2008: Revenge of the nerds

Everyone kept asking for a take on the Sarah Lacy-Mark Zuckerberg keynote interview run awry at South by Southwest in Austin last week. Having weighed in on the subject in Fortune.com, I might as well offer my thoughts.

 My main thought was: I felt sorry for Sarah Lacy. Sure, I thought she could have done things differently, and I generally prefer a much more subdued style of interviewing. But the criticism was over the top and out of proportion to what happened. In addition, she had a notoriously tough subject on stage, one who was heavily coached as well as not particularly forthcoming.

I do also think the interview raised some age-old questions about the journalist-source relationship. Lacy was apparently Zuckerberg’s hand-picked choice, and she has become something of his Boswell. They clearly had some rapport on stage. That’s great for her, as a lot of journalists would love to have that kind of access. But it also comes with a price, as it’s in her interest to maintain that relationship, which sometimes can affect the tone of the questioning.

The geeks in the audience thought this would de-rail Lacy’s career. I don’t see it. She’s immensely talented, and I anticipate that her book coming out on Web 2.0 figures will be a great read and will sell well. And hey: A little controversy never really hurts. No publicity is bad, right?

Feel better, Om Malik

I’d like to join the chorus wishing for Om Malik’s speedy recovery. In today’s New York Times, I have a story about how Om suffered a heart attack just after Christmas — and how other A-list bloggers like Paul Kedrosky and Michael Arrington warn how stressful it is to have to constantly update a site.

Om was already wrestling with the issue. His chief operating officer Paul Walborsky told me that others, most notably Martha Stewart, have had to figure a way to extend their name across a media business in which others do most of the work. Martha’s staff was forced to work without her through one kind of hardship; Om’s staff is coping with another.

It can be done. Utne Reader survives without founder Eric Utne (although his wife Nina, who sold the magazine, is still an editor-at-large), and Collier’s survived its founder for nearly 50 years. (Others haven’t fared as well: Jane magazine didn’t last long without Jane Pratt, and let’s not even get into what happened to Rosie.)